Tuesday, 7 February 2017

Carla Fernandez Spring/Summer Collection-Casual chic

CARLA FERNÁNDEZ IS A MEXICO CITY-BASED FASHION LABEL INSPIRED BY THE GEOMETRICS AND TEXTILE RICHNESS OF MEXICO. SINCE HER CHILDHOOD, CARLA FERNÁNDEZ HAS BEEN A FAN OF MEXICAN CULTURE. SHE HAS GAINED INTERNATIONAL ACCLAIM FOR HER EXTRAORDINARY APPROACH TO PRESERVING THE RICH CULTURAL HERITAGE OF MEXICO’S INDIGENOUS COMMUNITIES, TRANSFORMING IT INTO BEAUTIFUL CLOTHING, TEXTILES AND HOUSEWARES. HER CONTEMPORARY TAKE ON HANDCRAFTED METHODS, IS PROVING ETHICAL FASHION CAN BE STRIKING, AVANT-GARDE AND FORWARD-LOOKING.

A CHANGE AGENT AND INNOVATOR, BRINGING NEW MEANING TO LUXURY FASHION, CARLA FERNÁNDEZ TRAVELS THROUGHOUT MEXICO VISITING COMMUNITIES OF ARTISANS THAT SPECIALIZE IN HANDMADE TEXTILES, UTILIZING CENTURIES-OLD INDIGENOUS TECHNIQUES. HER LABOR-INTENSIVE APPROACH IS HELPING TO SUSTAIN LONG-STANDING INDIGENOUS TECHNIQUES AND THE PEOPLE WHO COLLABORATE WITH HER. IN THE FACE OF TODAY’S “FAST FASHION”, SHE IS HELPING YOUNG ARTISANS UNDERSTAND THEY CAN EARN A LIVELIHOOD BY CONTINUING THEIR FAMILY’S TRADITIONS INSTEAD OF MIGRATING TO THE CITY AND EVENTUALLY LOOSING THEIR TRADE.
FERNÁNDEZ WORKS CLOSELY WITH THE ARTISANS AT THE ONSET OF EACH PROJECT, WHERE TECHNIQUES SUCH AS WEAVING OR HAND LOOMING, ARE AN INTEGRAL PART OF THE PRODUCTION OF NEW PIECES AND COLLECTIONS, RATHER THAN ADDING DECORATIVE EMBELLISHMENTS AT THE END OF THE CREATIVE PROCESS. DYEING THE TEXTILES IN MUD, OR WOOL FELTING USING THE ARTISANS’ FEET, ARE EXAMPLES OF SOME OF THE UNIQUE TECHNIQUES PRACTICED. THE CRAFTSPEOPLE BECOME PARTNERS AND ARE COMPENSATED FAIRLY FOR THEIR CONTRIBUTIONS.



































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